Supercar’s big success – the inside story…

THE big news this month is the tremendous success which we are having with our Supercar series in overseas sales.

The programme started on Station WPIX in New York in January and achieved a rating of 15.6 — much higher than any other show on the air at the same time. The C.B.S. show in opposition had a rating of 9.6; N.B.C was 3.7.

So far, our U.S. sales have grossed 600,000 dollars [about $6.3m in today’s money, allowing for inflation – Ed] and we have just completed another regional sale which will soon bring Supercar’s earnings into the 1,000,000 dollar [$10.5m] bracket.

The series is also being shown in such countries as Canada, Australia, Italy, Portugal and Japan.

This is the first British-made puppet series to crash the world market in this way. The original idea was put to us by a team of four film technicians — Gerry and Sylvia Anderson, Reg Hill and John Read.

They showed us — in book form — a lay-out for the show with artists’ drawings of Mike Mercury, Supercar and the rest of the characters. Lew Grade was enthusiastic from the start — and we agreed to put up the money.

The series is produced by Gerry Anderson, 32 — his wife Sylvia is script editor and provides the voice of Jimmy and all the female parts. Actors and actresses speak for the rest of the puppets.

Art director Reg Hill, who designed Supercar itself, is in charge of all the sets and John Read is the chief cameraman.

A WEEK TO FILM

Each Supercar episode takes a week to film, followed by three months editing. A crew of 60 film technicians work on the programme and nine puppeteers under the direction of Christine Glanville and Mary Turner.

Making these half-hour Supercar films is a most involved and complex business — much more elaborate than any previous puppet series.

The Slough studios, where they are filmed, uses overhead gantries; three dimensional sets; revolving stages; back projection and special electronic equipment to enable the puppets to talk.

Two models of Supercar are used — one is seven feet long and the other, for trick flying shots, is 18 inches. Mike Mercury himself is 22 inches high.

Thirty-nine episodes have been filmed so far and we will soon be starting on a new series.

The success of Supercar as a TV series has, in fact, been as swift as one of Supercar’s flights on the screen. Fast going indeed.